Q: Why Now?

A: Cultural Apocalypse

UNESCO World Heritage Sites in Africa are under threat as never before. With deterioration from conflict, climate change, natural disasters and modern development’s blithe indifference, many fear the historical markers of ancient cities will soon disappear after existing on the planet for thousands of years.

It is at this crisis point we enter. To create the boldest preservation, conservation and tourism development project in Africa that would not only reverse the sad decline of the continent’s most endangered sites to their former glory but take the long road to educating local communities to manage them, exclusively.
Then we walk away, leaving behind owners who once lived in poverty with a world-class, must-see site that can make $100 million in visitor revenue a year. (Why should UNESCO Cultural sites in Europe and Asia have all of the fun?)

It’s poetic justice of sorts that the way forward passes through history. But not just any history–. man-made sites of masterful grandeur. Whether Great Zimbabwe, the golden stone city, or the forgotten pyramids of Sudan which outnumber their Egyptian counterpart, the epic story of their B.C. beginning invites a world of imagination almost unreal to believe. Good thing: Seeing is Believing..